Balistarz ⎮ Model Booker · Editor · Social Media Manager
Susan Hurst
Photo Editor
Photographer
Social Media Manager
Canva
Google Drive
WordPress
About The Brand & Objective
Balistarz is a well-established model agency situated in Bali, known for its diverse roster of models and captivating photography. The agency represents a blend of local and international talent, offering a glimpse into Bali's vibrant fashion scene through its Instagram feed. From scenic shoots on Bali's stunning beaches to exclusive behind-the-scenes glimpses of fashion events, Balistarz provides a captivating window into the world of modeling in paradise.
Balistarz Website's Landing Page
My Role
As the Model Booker, Photo Editor, Social Media Manager, and Website Data Entry specialist at Balistarz, my responsibilities include:
Talent Management and Booking: Identifying and booking diverse models that embody unique charm and diversity, ensuring a varied representation in our portfolio.
Visual Content Creation: Editing high-quality photographs that highlight the beauty of our models and showcase their versatility in different settings and styles.
Website & Social Media Management: Maintaining an updated and visually appealing website that effectively showcases our models' portfolios, upcoming events, and latest projects.
Social Media Strategy: Developing engaging content that showcases our models' work, behind-the-scenes moments, and collaborations with brands and photographers, aimed at growing our online presence and engaging our audience.
Community Engagement: Fostering connections with our followers and clients through interactive posts, model features, and event highlights, creating a sense of community and excitement around our agency.
Event Coordination: Promoting model casting calls, industry events, and fashion shows, ensuring our models are well-represented and our agency remains at the forefront of Bali's fashion scene.
I've edited photos, designed PDFs, and developed comp cards for models. This process involved several key stages:
1. Photo Editing:
Selection: Carefully selected the best photos from a series of shoots, ensuring that each model's most flattering angles and poses were chosen.
Retouching: Used advanced photo editing software like Adobe Photoshop and Lightroom to enhance the images. This included adjusting lighting, color correction, removing blemishes, and refining details to achieve a polished and professional look.
Creative Adjustments: Applied creative edits as needed, such as background changes, special effects, and artistic filters to align with the models' portfolios and the clients' specifications.
2. PDF Creation:
Layout Design: Created visually appealing layouts for PDFs using tools like Adobe InDesign. This involved organizing images, adding text, and designing cohesive and aesthetically pleasing documents.
Content Integration: Incorporated relevant information about the models, such as their measurements, experience, and contact details, ensuring that all data was accurate and up-to-date.
Exporting and Optimization: Exported the final PDFs in high-resolution formats suitable for both print and digital distribution, ensuring that the quality was maintained across different viewing platforms.
3. Comp Card Development:
Template Design: Developed and customized templates for comp cards, which are essential marketing tools for models. These templates were designed to be versatile and adaptable for various models and types of shoots.
Content Placement: Arranged the selected photos and vital statistics of the models on the comp cards, ensuring a clear and professional presentation.
Quality Control: Conducted thorough reviews and made necessary adjustments to ensure that the comp cards were free from errors and visually engaging. This included verifying that the photos were aligned correctly, the text was legible, and the overall design met industry standards.
Overall, this comprehensive process ensured that the model's portfolios were presented in the best possible light, enhancing their chances of securing jobs and attracting the attention of agencies and clients.
Through strategic content creation, meticulous image editing, and efficient data management, I strive to uphold Balistarz's reputation as a leading model agency in Bali, capturing the essence of our vibrant island setting and the talent within it.