Boom Swimwear logo design

Boom Swimwear is a California-based brand that needed a new logo design to represent their business. The client requested a logo that was both sexy and relatable to their brand, which prompted me to create a unique shape that resembled the letters "OO" in the word Boom, while also incorporating a playful nod to the female form. The color palette selected for the logo design was inspired by the ocean, sky, and beach sand, bringing a sense of calmness and relaxation to the overall design. Although the project was limited to the logo design due to budget constraints, the designer expressed interest in developing the brand's entire identity in the future. The result was a sleek and modern logo that perfectly encapsulated the brand's ethos.