Lead Management Automation Project
James Stone
An automation that reads inbound leads from forms, emails, or chat, scores them, enriches them, and updates CRM with next steps.
Problem it solves
Leads get lost, follow-ups are inconsistent, and teams waste time on unqualified prospects.
How it works
Normalize lead data, enrich company info, score intent, and create tasks and follow-ups automatically.
Key automation
Lead scoring based on intent signals and fit criteria.
Personalized outreach drafts for sales reps.
Auto-create deals, tasks, and reminders in HubSpot/Salesforce.
Tech highlights
LLM classification, enrichment APIs, webhook-driven pipelines.
Rate limits, deduping, idempotency, and monitoring.
What to report as results
Faster lead response time, higher meeting booked rate, lower manual ops time.
Like this project
Posted Feb 16, 2026
Developed automation for lead scoring, enrichment, and CRM updates.
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