Framer × Framer Commerce × Shopify

NAIA is a Dubai-based women’s fashion brand focused on expressive, intuition-led design. The goal was to launch a premium, fully functional e-commerce experience aligned with the brand’s Instagram identity and aesthetic direction.

The entire system was designed and built from scratch within three weeks.

The brand needed a modern storefront that felt minimal and elevated, while also supporting real commerce operations.

The challenge was combining the design flexibility of Framer with the reliability of Shopify for payments, product management, and order handling — without sacrificing performance or user experience.

• Fully responsive Framer storefront

• Shopify backend setup (products, payments, checkout)

• Framer Commerce integration

• Newsletter automation via Make

• Meta & Google Analytics setup

• Live production launch with real customer orders

Framer

Framer Commerce

Shopify

Make

Stripe

Meta Pixel

Google Analytics

The store went live successfully and began processing real customer orders.

The brand now operates on a scalable system where design and commerce are cleanly separated but seamlessly connected. Live website: https://madebynaia.com/