Effective Social Media Marketing Campaign for GG ARENA
Golden Chukwunyere
Marketing Analytics Specialist
Social Media Marketer
Content Creator
Canva
Google Analytics
HootSuite
Project Description:
Developed and executed a social media marketing campaign for GG ARENA to increase brand awareness and engagement. Utilized Hootsuite for scheduling, Canva for creating visually appealing posts, and Google Analytics for performance tracking.
Objectives:
Boost brand visibility on social media platforms.
Increase follower engagement and interaction.
Analyze and optimize campaign performance.
Approach:
Created a content calendar using Hootsuite for consistent posting.
Designed engaging graphics and visuals with Canva.
Monitored and analyzed engagement metrics using Google Analytics.
Outcomes:
Achieved a 25% increase in follower count.
Improved post engagement rate by 40%.
Generated detailed reports for future strategy improvements.
