Rickstore is a Goan brand dealing with customised woodwork projects and handcrafted decor items. I created their logo design and their social media aesthetic
Rickstore's House Planter (Dark)
Logo Design
Let's start at the very beginning, a very good place to start... *cue Julie Andrews here*.
The logo is the basis of every brand and Rickstore needed something to brand their works of art. The logo is pretty simple and minimalist.
Wordmark logo for Rickstore
The font used for Rickstore had to be something that resonated with the brand's style of work. It deals with rustic, vintage and sustainable practices around woodworking. Using reclaimed wood for their products, they are all about making simple, imperfect yet minimal decor items that will remain timeless in your home.
The logomark includes textured wood in the background
Logo Variations
Colour Palette used for Logo and Social Media
Social Media
Rickstore's social media is all about showcasing their amazing work with planters, woodwork items, decor, trinkets and ideas behind each item. Creating a story and flow about all that they do and making a relatable connection with their audience is what we want to achieve through their aesthetic. The photography is clean so as to focus on the object without too many distractions but rustic to show its mood.
Example of a static post highlighting Rickstore's products
Check out some of their stuff
Branding and Packaging
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Posted Mar 26, 2022
Rickstore is a Goan brand dealing with customised woodwork projects and handcrafted decor items. I created their logo design and their social media aesthetic