This project centers on an animal conservation-themed clothing line, with the primary mission of supporting wildlife preservation efforts. The concept is simple yet impactful: 50% of the proceeds from each sale will be directly donated to animal conservation initiatives. This is not just a passion project; it represents a vision that I am committed to bringing to life.

I have meticulously designed all brand elements, including packaging, labels, logos, patterns, and even motion graphics, to embody the essence of the brand. The visual designs are inspired by nature, capturing organic and natural aesthetics that reflect the purpose of the brand—supporting and protecting animals. The goal is to create a cohesive brand identity that not only appeals to consumers but also makes a meaningful difference in conservation efforts.