Educating Young Social Media Users

Caitlin Mallory

Educator
Video Editor
Community Manager
CapCut
DaVinci Resolve
British American Drama Academy
My goal at BADA has been to create a sustainable system for generating content that authentically resonates with potential students.
Working closely with BADA’s marketing team, I have devised and run a programme that empowers current students to create engaging social media content for BADA’s social channels.
In addition to instructing students on best practices and video editing, I have also created on-trend video content for BADA to supplement student-generated content.
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