Soap Packaging Design

Studio Guli

Brand Designer
Illustrator
Packaging Designer
Adobe Illustrator
Adobe Photoshop

Brand Overview

Köpürt is a soap company specializing in the production of organic olive oil soaps. The hallmark of Köpürt's products lies in their natural composition and delicate scents, all derived from 100% natural ingredients. The soap line features five distinct varieties: 'limon' (lemon), 'karanfil' (dianthus), 'defne' (bay leaf), 'papatya' (chamomile), and 'lavanta' (lavender).

Packaging Concept

The core theme of Köpürt's packaging design revolves around a playful yet natural aesthetic. Dinosaur icons have been ingeniously incorporated to represent each soap's unique scent, providing a visually distinct identity for each variety. Complementing this, small, intricate illustrations of the soap's ingredients further enhance the overall appeal, creating a delightful connection to the organic essence of Köpürt soaps. The use of two simple fonts strikes a perfect balance between the fun and elegant aspects of the brand.

Dinosaur Icons

The incorporation of dinosaur icons serves a crucial role in distinguishing between the five soap varieties. Each dinosaur is carefully matched with a specific scent, such as 'limon' (lemon), 'karanfil' (dianthus), 'defne' (bay leaf), 'papatya' (chamomile), and 'lavanta' (lavender). These icons not only add a playful touch but also contribute significantly to establishing individuality among the different soap options within the Köpürt brand.

Small Ingredient Illustrations

To heighten the visual appeal and establish a subtle connection to nature, small, intricate illustrations of soap ingredients are delicately included on the packaging. These illustrations not only enhance the overall aesthetic but also communicate the natural and organic qualities of Köpürt soaps, contributing to a more enjoyable and engaging customer experience.
The thoughtful integration of dinosaur icons, ingredient illustrations, and font choices results in a packaging design that successfully achieves its objectives. Köpürt's packaging is not only visually appealing but also fosters a delightful and memorable experience for customers. The combination of playful elements and natural aesthetics creates a unique and recognizable identity for Köpürt in the competitive soap market.
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