MoneySmart x OCBC Credit Card Meta Ads Campaign
Alice Ng
MoneySmart x OCBC Credit Card Meta Ads Campaign:
Role & Responsibilities
Role: Visual Designer – Meta Ads (Facebook & Instagram)
Responsible for creative concept, visual design, and asset adaptation for different placements.
Project Goals
Drive credit card sign-ups via Meta ads
Align with OCBC brand guidelines while keeping visuals native to MoneySmart’s style
Improve click-through rates and ad performance across SG markets
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Posted Jun 12, 2025
Designed Meta ads for OCBC credit card campaign to boost sign-ups.
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