I manage Dr. Rosari Kingston’s website by providing thorough support that makes sure the site remains up-to-date, user-friendly, and aligned with her brand as a Medical Herbalist.
My responsibilities include:
Content Updates: I publish and format monthly blog posts, ensuring they are SEO-optimized, well-structured, and visually engaging with relevant images and links.
SEO Strategy: I implement an ongoing SEO strategy using targeted keywords, meta descriptions, and internal linking to improve search visibility and organic traffic.
Course Promotion: I create and update promotional content for her online course Health and Healing in the Irish Calendar Year, including seasonal banners, CTAs, and landing page edits.
Design & Layout: I maintain the overall visual design, ensuring consistency in typography, layout, and imagery for a seamless user experience across desktop and mobile.
Technical Maintenance: I handle website performance monitoring, and troubleshooting to ensure smooth functionality.
Analytics & Reporting: I track website performance and engagement through analytics tools such as Google Analytics and provide insights that inform future content and design decisions.
Shopify Maintenance: I also keep track of Dr. Rosari's shop to make sure we have promotions and sales going on for her business.
Overall, my goal is to support Dr. Rosari’s online presence, allowing her to focus on her herbal practice while the website remains an effective tool for education, engagement, and business growth.