Blog Writing for Wellness Brand

Rachel Laycook

Rachel Laycook

I crafted a compelling series of 10 blog posts for a wellness brand with a focus on spirituality. I wrote informative content to educate readers about essential spiritual hygiene practices, fostering a deeper understanding of the brand's philosophy. Additionally, I strategically developed and built out engaging posts to successfully launch and promote two new courses, effectively driving sign-up engagement. This project, while very fun, demanded a versatile content creation skill set. I seamlessly merged spirituality-based content with my marketing knowledge to enhance brand awareness and boost course enrollment.
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Posted Aug 18, 2023

Crafted persuasive copy for email campaigns and landing pages, resulting in a 30% increase in click-through rates and improved brand visibility.