Stailer: Design That Raised €2.5M & Hit #1 on App Store
Vlad Alecu
Stailer AI
The Problem
Discovery Phase led by Vlad Alecu - Whiteboard Session with Stailer
Stailer set out to revolutionize the beauty industry with an AI-Powered Mobile App, but they faced a major hurdle:
How do you transform a bold idea into a user-friendly product?
That’s where I came in.
The Approach
Our work centered on delivering impactful solutions across multiple fronts:
First AI Feature: Designed a mobile interface for the AI Hairstyle Previewer, allowing users to visualize hairstyles before visiting a salon.
Conversion-Driven Web Design: Created 5+ landing pages to drive user acquisition and highlight Stailer’s core features.
Investor-Ready Pitch Deck: Designed a pitch deck that showcased Stailer’s vision, product, and market potential, helping secure funding.
Scalable Web Platform: Built a polished Framer website to amplify Stailer’s digital presence and support growth.
The Results
Ranked as the #1 app in the Romanian App Store in April/May 2024
Secured €2.5M in seed funding from top investors
Delivered a seamless and scalable product experience, earning loyal users who love the brand.
AI Beauty Filter Feature
Refined Search Feature/Reviews/Portfolio UI/UX
One of the many Landing Pages Designed
Brainstorming Session with the Team
Good design doesn’t just look great—it drives adoption, funding, and success.
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Posted Jan 8, 2025
Designed Stailer's first AI feature, the Hairstyle Previewer, along with 5+ landing pages, a pitch deck, and a Framer website. The results? €2.5M in Funding.
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