Some identities are designed to by Amen EtefiaSome identities are designed to by Amen Etefia

Some identities are designed to

Portfolio project
Amen Etefia
Some identities are designed to be seen. Others are designed to be remembered.
Solven was an exercise in making the smallest details do the heaviest lifting a distinctive mark, a sharp color system, and a visual language that holds its own across different applications.
No unnecessary noise. No elements fighting for attention. Just a brand that knows what it wants to say.
A little exploration in making simplicity feel unmistakable.

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Some identities are designed to be seen. Others are designed to be remembered. Solven was an exercise in making the smallest details do the heaviest lifting ...

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