ChewFresh | Brand Identity Design
Anu Krishna
Timeline- 3 Months
Brand Overview: Chew Fresh is an agricultural-based company specializing in hydroponically cultivated microgreens. The branding reflects the company’s vision and values, extending to stationery and marketing materials.
Project Objectives:
Establish a memorable brand identity focused on health and sustainability.
Create a logo that represents hydroponic cultivation and resonates with consumers.
Design stationery and marketing materials for enhanced brand recognition.
Communicate the benefits of hydroponically grown microgreens.
Brand Story: Born from a passion for healthy microgreens, Chew Fresh promotes sustainable eating in Trivandrum, embodying values of health, innovation, and community.
Logo: The logo symbolizes water, food, and hydroponics, featuring a rounded wordmark that reflects fluidity and growth.
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Posted Nov 5, 2024
Transformed a local startup into a vibrant brand for hydroponically grown microgreens, reflecting sustainability and health to enhance market presence.
