Often, when clients embark on brand redesign projects or launch a new website, the final product may not align with the initial vision of the designers.

This misalignment can result in a disjointed user experience, leading to dissatisfaction among clients and frustration for designers.

To mitigate this issue, I have developed this concept dashboard on Framer.

From Brand Positioning to Strategy, this dashboard serves as a centralized resource for clients to access and quickly grasp the A-Z of the new brand design system, ensuring that everyone is on the same page throughout the creative process.