Lead Assist Logo & Brand Design

Sumeet Das

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Brand Designer

Logo Designer

Adobe Illustrator

Adobe Photoshop

Figma

leadassist is a one stop solution for all your analytical needs. Partnered with their other initiatives, growthassist, and designassist they offer premium data anlalytics and lead assistance for all stages of a company.

Design Approach

To create branding system to communicate with the world, differentiate the brand from it’s competition, and create a brand experience that encourages people to engage with the brand.
While designing the logo a lot of attention was paid on ensuring it is simple, sophisticated, identifiable while being open, friendly and inviting.
Initial approach was to play with Type and create a word-mark that leaves a mark on people. Get it? :p
But, to bring all the sister brands together, we decided with a Combination Mark.

Logo

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Posted Aug 23, 2023

Brand Identity project for Lead Assist. Ensured each logo accurately represented the essence of the respective brand.

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Brand Designer

Logo Designer

Adobe Illustrator

Adobe Photoshop

Figma

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