The Handshake Early Talent Awards recognize an annual short list of employers for best-in-class talent engagement and celebrate the teams that launch careers for Gen Z.

Campaign motions

Awards program based on performance in product

Virtual launch event

Awards website

Social media takeover

Advertising

Web content

Sales enablement

Press

Pipeline

$40M influenced pipeline (42% increase YoY)

Awards website

Launch day site visitors: 6,773 (21% YoY increase)

Time on page: 1:04 (52% YoY increase)

Launch event

2K+ registrants (79% increase YoY)

49 meetings post-event (200% increase YoY)

Social media activation

64 corporate social posts from winning employers sharing their awards (60% increase YoY)

1,021 unique social posts sharing awards (70% increase YoY)

Executive employer engagement

84 engagements with VP+ employers (social posts, email responses, meetings)

3 in-person C-suite meetings with F100 companies