Market-Disrupting Multi-Product SaaS Platform
Matthew Hall
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Posted Sep 23, 2025
Designed a multi-product SaaS platform for music-tech industry.
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Market-Disrupting Multi-Product SaaS Platform
Unified distribution, publishing, and promotion into one platform, adopted in 20+ countries with DAUs up 1.9× in six months.
Summary
Role: Product Designer | Team: 1 designer, 2 engineers + stakeholders | Timeframe: 2 years
Challenge
Late entry into a saturated music-tech market. Goal: deliver a unique unified 360˚ platform for distribution, publishing, promotion and more (something no competitor had achieved).
Approach
Research → user + competitor gap analysis