Influencer Merch Design for Sustainable CPG Brand

Rachel Cohen

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Illustration and Influencer Merch design for Just Ice Tea

Evangeline, Just Ice Tea's Influencer & Experiential Events Manager, reached out to me ahead of JIT's event at the Mubadala DC Citi Open. She was looking for a design that balanced the "old money country club" trend with Just Ice Tea's brand.
As a DC-based sustainable CPG brand, JIT takes a lot of pride in its city. The influencer event featured collaborations with other DC brands like Dolcezza, and the JIT team wanted that hometown pride represented in the design. We settled on a playful freehand illustration featuring a wreath of tea leaves, JIT's dragon, the US Capitol building, a tennis ball, and rackets.
Just Ice Tea Citi Open Cocktail Napkins
Just Ice Tea Citi Open Cocktail Napkins
Just Ice Tea clothes tags
Just Ice Tea clothes tags
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Posted Jul 27, 2025

Illustration and merchandise design for Just Ice Tea's influencer event at the Mubadala DC Citi Open.

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Timeline

Jun 19, 2025 - Jul 2, 2025

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