GT Detailing as a premium car detailing service that focuses on restoring and protecting high-end luxury vehicles. Their key values are a quality service, attention to detail, and elevating the customer’s pride in their vehicle.

Luxury and collector car owners in Melbourne who value maintenance, appearance, and premium care for their pride and joy cars.

GT Detailing wished to raise awareness locally and online to position GT Detailing as the go-to choice for high-end car detailing. They worked with me to reach more potential customers, increase inquiries/bookings, and grow their social following.

I needed to educate customers on why professional detailing = long-term value (not just a clean car). This was challenging but was achieved through careful and thorough planning during the pre-production stage.

I focused messaging on the luxury experience, attention to detail and lasting results, not just the service itself.

I built a content library they can use long-term across multiple platforms and increased their social media reach, more inbound inquiries, and stronger brand positioning in a competitive market.