Moment's Photography

Look and Feel: Moments Photography exudes warmth, professionalism, and a sense of connection. The brand's design should be inviting, comforting, and reflect a genuine appreciation for capturing precious family memories.   Target Audience: Moments Photography serves families of all sizes and backgrounds who value the importance of preserving their special moments and want a photographer who can create a comfortable and enjoyable experience for their loved ones.

Specialization: Moments Photography specializes in capturing the authentic emotions, love, and joy shared within families, focusing on creating timeless portraits and candid moments that tell their unique story.

In this project, I created a camera based logo with detailed eye components as the focus of the camera to give the idea some life within the lens. Using this idea helped me to create a simple, yet unique logo to show what Moments Photography was as a brand.

The color palette I used here, I mainly chose to use pumpkin orange to emphasize the warmth of the brand and harvest gold to show the brand's joy in quality pictures with happy clients. To display the professionalism of the brand, I decided to use an elegant font that was most suitable for readability and the logo.

Along with the logo, I designed two variations of a potential website homepage using for the brand to give more detail about the brand and what it offers. The webpage was designed to be easy to operate using the brand's colors and custom buttons for website navigation.

The credits for these images go to the photographers who allowed free use of their work on Unsplash.com are named here.