Land Rover: Ramadan 2019. Two Ramadan messages drawn from what the vehicle already does. In Stay Grounded, the car lowers itself: humility. In Light Your Path, the headlights show the road: guidance. Each headline describes the feature and carries a second meaning. My role: concept & copy lead. I led the idea development and copy. Made with the agency team.
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Posted Sep 24, 2026
Land Rover: Ramadan 2019. Two Ramadan messages drawn from what the vehicle already does. In Stay Grounded, the car lowers itself: humility. In Light Your Pat...