Forza captures the ideal nightlife experience. As a late night restaurant and bar, it's set up to be a space for great food and amazing people in the heart of LA. The vibe is simply centered around delivering a premium but passionate experience, full of culture and stories that live through their halls, to all who walk through their door.

For this project, the goal was to develop a full brand identity system that expressed Forza unfiltered personality and its streetstyle roots, in a new elevated package. All without losing its soul, of course :)

And here are some shots of what we were able to create...

And that's the summary of Forza's elevated streetstyle brand identity...