Content creation for IG

The objective of this project was to create quality content for Instagram to engage followers and increase audience reach. The project involved developing a content strategy, creating compelling visuals and copy, and tracking the status of posts using a content calendar.

To ensure consistency and quality, a content calendar via Airtable was created to track the status of posts. The calendar included information such as the date and time of posting, the type of content, the caption and other relevant information.