Brand Identity & Packaging design- Ochaya

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In this passion project, the design was inspired by traditional Japanese tea culture and modern city lifestyle. Extensive research was conducted on premium tea brands and minimalist design trends. Initial sketches and mood boards were created to explore different minimalist and modern design elements. The focus was on creating a sense of premium quality and elegance while balancing traditional Japanese aesthetics with a modern, minimalist look that suits a city lifestyle.
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Posted May 26, 2024

A Modern Minimalist Brand Identity and package design for a Matcha Specialty Shop dedication to traditional Japanese tea culture and premium quality.

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Brand Designer

Graphic Designer

Logo Designer

Affinity Designer

Affinity Photo

Pinterest

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