Launching Minimalist Studio in Framer
Project summary
My design studio - Minimalist Studio
Industry: Design & consulting
Scope: Website design & development
Objective: To create a visually engaging, high-performing, and cost-effective website that reflects the studio’s core philosophy of taste and authenticity
Studio vision & purpose
Minimalist Studio was born from a deep passion for design, creativity, and business consulting. With over a decade of creative exploration, I’ve worked with top consultants and businesses, always driven by the urge to create.
The studio’s core philosophy is simple: help businesses cut through the digital noise with authenticity and taste. In a world full of flashy, over-engineered websites, Minimalist stands for depth, clarity, and intentionality.
Why Framer?
I can develop perfectly in Webflow and love its capabilities, but Framer offers a more flexible and enjoyable experience. It allows for quick edits, continuous improvements, and easier maintenance—all at a lower cost, saving a couple of hundred dollars, which is crucial when launching a business from scratch.
How this benefits me & businesses
Cost-efficient: No need for expensive development or maintenance
Easy to update: Adjustments can be made seamlessly without extra costs
Scalable: Allows for future iterations without technical debt
Design & development process
I built the studio’s website following a core principle: done is better than perfect. Rather than over-engineering every detail, I focused on:
Thoughtful copywriting to clearly communicate Minimalist’s mission
Best practices in modern design to create a clean and professional look
Inspired by top designers like Praha, learning and integrating their best ideas
Creating a clean, modern, and animated experience
Minimalist yet dynamic: The site balances whitespace with engaging, interactive elements
Fluid animations: Enhancing user experience without being overwhelming
Seamless navigation: A structure that makes it easy for prospects to understand my services
Custom visuals & brand identity
I specialize in creating high-quality custom visuals, mockups, and UI elements. While I’m proficient in tools like Canva, I use strategic design choices to build an emotional connection with visitors.
How visuals enhance user experience
The hero section is carefully crafted with layers of design that evoke depth, trust, and calm intelligence—the exact mindset I bring when helping businesses with web design. My focus isn’t just on aesthetics but on communicating the right message and encouraging collaboration.
Technical & SEO aspects
SEO optimization: Structured content, optimized meta tags, and fast-loading pages to improve search ranking
Performance enhancements: Lightweight animations and optimized assets for speed and responsiveness
Final outcome & impact
Since launching Minimalist Studio’s website:
Traffic has increased, drawing in more inquiries from potential clients
Visitors spend more time engaging, indicating strong UX appeal
Positive client feedback, confirming the balance of taste, clarity, and business-focused messaging
Minimalist Studio is an ongoing project, constantly evolving to serve businesses that seek authenticity, intelligence, and results-driven design.
Like this project
2
Posted Feb 14, 2025
I created a website for my design studio using Framer to experiment with design and ensure it is helpful and valuable for clients
Likes
2
Views
5
Timeline
Feb 14, 2025 - Feb 20, 2025
Elevating Indie Casting’s digital presence
Redesigning websites for startups using Canva
Brand guide and website redesign using Canva
Syndikati website