Plately – A Feel-Good Meal Delivery Brand Identity
Plately is a plant-based meal kit brand designed to make eating well feel easy, joyful, and totally stress-free. The identity balances warmth with freshness - think a sun-drenched colour palette, friendly custom typography, and playful packaging that makes home cooking something to look forward to.
This project included a full logo suite (primary, secondary, and submark), curated colour palette, typography system, packaging design (delivery box + meal labels), and business card design. The result? A wholesome, down-to-earth brand that feels equal parts convenient and full of flavour.