Loa + Faye is a modern skincare brand designed to feel soft, expressive, and a little bit magical. This identity blends gentle pastels, custom hand-drawn typography, and starry motifs to create a brand that feels fun without losing its polish.

The project included logo design, packaging, brand icons, and business cards - each element crafted to reflect lightness, joy, and effortless style. Whether it’s the minty colour palette or the playful lip balm mockups, Loa + Faye invites customers into a brand world that’s memorable, modern, and made to glow.