This thought leadership blog, published on Salesforce India’s official platform, emphasizes the importance of white-glove service in driving customer success. As part of my role, I crafted a compelling narrative that showcased how personalized, high-touch service can enhance customer satisfaction, retention, and loyalty. As part of my role with an agency, my responsibilities included developing the content strategy, conducting research to highlight industry trends, and ghostwriting and editing the article to align with Salesforce India’s brand voice and objectives.