Thought Leadership Blog for Abbott India

This thought leadership blog was developed for Abbott India as a part of my role with an agency. It explores the transformative role of data in helping individuals understand their bodies and health signals better. The piece positions Abbott as a pioneer in healthtech (health technology). As the writer and content strategist, I conducted in-depth research to highlight the convergence of technology and healthcare. I developed a clear narrative structure, wrote engaging and informative content, and ensured alignment with Abbott's brand voice and positioning.