Pronto Air & Heating Rapid Response Platform

Project Title: Pronto Air & Heating Rapid Response Platform

Client / Niche: Pronto Air & Heating Solutions (Residential HVAC & Heat Pumps)

Industry: Residential Home Services & HVAC Contracting

Role: Lead Product Designer & Full-Stack Front-End Developer

Tech Stack: React, Tailwind CSS, Custom UI Components, Lucide Icons

Target Audience: Homeowners in Snohomish County needing emergency repairs or utility rebate upgrades

Key Metric Target: Maximize 24/7 emergency dispatch call conversion and PUD rebate lead capture

When a furnace fails in winter or an A/C unit breaks during a heatwave, homeowners act fast. Traditional HVAC websites overwhelm users in crisis with dense service lists and bury contact phone numbers. Pronto Air needed an urgent, conversion-focused mobile experience that immediately reassures homeowners, streamlines emergency dispatch, and simplifies complex utility rebate options for ductless mini-splits.

Emergency Dispatch Hero Header: Prominently features a high-contrast top banner and sticky emergency call targets to convert high-intent, crisis traffic instantly.

System Diagnostic & Quote Builder: A guided 3-step intake tool (Home Need $\rightarrow$ Home Type & Sq. Footage $\rightarrow$ Urgency Level) that calculates an instant price estimate and captures emergency dispatch requests.

Interactive Mini-Split & PUD Rebate Calculator: Highlights energy-efficient heat pump options alongside local Snohomish PUD utility rebates (up to $2,000+), turning passive researchers into high-value installation consultations.

High-Contrast Climate Visual Hierarchy: Utilizes a rich navy slate canvas paired with high-visibility heat-orange CTAs and cool ice-blue accents for effortless scanning on mobile screens.