Centralised episode tracking, sponsor assets, and production tasks. Created “Episodes” & “Guests” tables with custom forms; producers submit segments/guest info directly. Added Airtable Automations to notify Slack on new records, boosting on-time releases by 70% and saving 15 hrs/week. Built a “Sponsors” table linked many-to-many to Episodes, plus Gallery and Calendar views for logo previews and campaign dates—improving ad placement accuracy by 75%. Finally, set up a “Tasks” table linked to Episodes and team members; Automations update episode “Progress %” and Slack when tasks are completed.