Loving You is Taking Care of You. - Instagram ad
Maria Paula Laguna
Challenge: Communicate on Valentine's Day without falling into stereotypes.
Trend: Self-love becomes the strongest trend of 2022 and also aligns with brand values.
Big Idea: Simulate a Tinder match with yourself.
Role: Creative Director.
Client: Silk.
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Posted Apr 20, 2023
Let's talk about how to communicate on Valentine's Day without falling into stereotypes.
