Client Peachies is a modern nappy brand focused on making premium, eco-conscious nappies more accessible and flexible for parents across the UK.

Challenge Create a high-converting landing page designed specifically for paid social traffic, focused on promoting Peachies’ Trial Pack and clearly communicating the flexible, risk-free offer. Role I was brought in to design the landing page in Figma, focusing on clarity, trust, and conversion. Once approved, I built the page in Replo using a simple framework that allowed for a fast turnaround and ensured the page was well-organised, scalable, and easy for their team to edit. Peachies found me through Contra, but since we were both UK-based, we handled payment in GBP to avoid USD conversion fees. The full project was delivered within a 2-week timeline from brief to build. Process:

Collaborated with the Peachies team to outline the customer journey through the page.

Designed a clean, warm, and conversion-led page in Figma, reflecting the brand’s tone and values.

Structured the content to emphasise ease, flexibility, and the value of the offer (savings and no commitment).

Built the final page in Replo with responsive layout and reusable components for future campaigns.

Results Delivered a focused, on-brand landing page optimised for conversions from social ads. The page clearly highlights the benefits of the Trial Pack while making it easy for new customers to say yes, with minimal friction and maximum flexibility.