Client Youth Sport Nutrition, a supplement brand focused on active children, re-hired me after a successful landing page project to redesign and rebuild their best-selling product’s PDP.

Challenge They needed a complete PDP template overhaul to improve layout, visuals, and overall conversion performance through stronger structure and CRO elements. Role I handled both the page design and development. The design strategy focused on creating a modular, conversion-optimised layout in Figma that was visually engaging and on brand. I then built a scalable, responsive template in Replo using reusable components and clean styling aligned with the brand. Process:

Collected all content and direction from the client

Created an initial design concept in Figma

Collaborated on revision rounds to refine the layout

Developed the approved design in Replo with a focus on speed, responsiveness, and scalability

Results The client loved the outcome and the page is now live. Since launch, the page has achieved a 3.01% conversion rate, an increase of 13% over the past 90 days.