GRND LVLS | Product Social & Motion Study

GRND LVLS — Product Social & Motion Study

THE BRIEF Create a coordinated product-social concept for the pink and aqua GRND LVLS handheld fans: a clear product focal point, distinct layouts and a simple collection call to action.

DESIGN DIRECTION A pink spotlight introduces the range. A dark aqua editorial composition creates contrast. An ivory comparison closes with a colour-choice question. These three stills are extracted from the animated campaign, keeping its visual system consistent.

MOTION The 12-second silent edit uses timed typography, a masked product reveal, a moving card and two colour wipes. Existing product photos remain recognisable; the animation does not simulate fan mechanics or demonstrate performance.

PROJECT ROLE Own-business concept for my GRND LVLS product range, developed through Aksum Studios. This study focuses on new campaign layouts and product animation using existing business photography. Original photography and logo creation are not claimed as part of this project.

DELIVERABLES Three 1080 × 1350 motion stills, one 12-second product animation and a landscape portfolio cover. Concept study, not a paid external client campaign or a claim of measured sales results. The film retains a concept-draft label.

EXPLORE Amazon creator storefront: https://www.amazon.com/shop/oldsoulpodcast

Need coordinated graphics and a short promotional edit? See the Content Launch Bundle: https://contra.com/s/QElPosMB-content-launch-bundle-or-5-graphics-1-promo-reel

Client-approved assets, agreed scope and one consolidated revision apply. Filming and advanced 3D are not included in the standard bundle.

GRND LVLS PRODUCTS Products from my own brand, presented separately from Aksum Studios design-service fees. Listed prices confirmed October 16, 2026; Amazon checkout determines current price, availability, shipping and tax.

Aqua Blue Portable Handheld Fan — $12.99 USD USB rechargeable; three speed settings. https://www.amazon.com/dp/B0H6YH6MZD

Pink/Blue Gradient Water Bottle, 34 oz — $12.99 USD Flip-spout lid. https://www.amazon.com/dp/B0H6YF5DV5

Purple/Blue Gradient Water Bottle, 34 oz — $14.99 USD https://www.amazon.com/dp/B0H6YL6QG8

WORK WITH AKSUM STUDIOS Five branded social graphics — $150 USD, one week. One edited 15–30-second promotional reel — $180 USD, one week. Five graphics plus one promotional reel — $300 USD, two weeks. Approved client-supplied assets and one consolidated revision included. Timing begins after scope and complete assets are agreed. These are creative-service packages, not physical-product bundles.

EDITORIAL MOTION UPDATE

A 9.4-second silent artwork study exploring scale, a gentle push-in and a directional wipe. Own-business product campaign concept.

A fresh layout exploration for my own GRND LVLS aqua fan: product-led, typography-led and editorial. The same existing photograph anchors all three so the differences come from composition, scale and hierarchy.

The selected direction is MAKE SPACE: oversized black and cobalt type against warm ivory, with a quieter product photograph. This is an own-business design study, not paid client work or a claim of sales performance.

The chosen typography direction becomes a three-post set: an attention-led hero, an editorial product-detail post and a cobalt collection invitation. Each has a different job and layout while sharing the same type, colour and product photograph.

All three 1080 × 1350 designs were built as editable Canva layouts. Text, shapes and photographs remain separate for future copy and colour changes. Own-business campaign study; no sales-performance claim.

The campaign moves through three beats: an opening headline and masked product-photo reveal, staggered detail labels, then a cobalt closing invitation. The 15-second vertical edit keeps the product recognisable and uses motion to guide attention. Silent, 1080 × 1920; own-business campaign study.