Fintech Startup| Social Media & Community Manager
Liliia Kasian
Emma Technologies LTD January 2024-July 2024
Engaged and cultivated the 2 million Emma fintech community;
Maintained up-to-date knowledge of organic and paid social media trends and algorithms to optimise content performance and drive organic engagements 67% conversion to the app;
Crafted and executed storytelling strategies to humanise the brand, fostering deeper emotional connections and brand loyalty across LinkedIn, Instagram, YouTube, TikTok, Facebook, X, and Snapchat;
Developed interactive campaigns and compelling copy for posts and ads, conducting interviews on the streets of London and mastering UGC myself to drive active participation and collaborating with performance marketing and product teams to maximise engagement.
London TfL campaign video
Explore more of my work! I produced over 150 video pieces monthly in various formats🪄
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Posted Nov 14, 2024
Grew Emma's 2M fintech community with 67% app conversion, crafted brand storytelling, led interactive campaigns, and boosted engagement across platforms
