Content Lead|Marketing Manager

Liliia Kasian

Marketing Strategist
Social Media Manager
Content Creator
Facebook
Instagram
TikTok
Content Lead|Marketing ​Manager. Bandera agency, April 2022 - January 2023
Outline: in the last 10 months I successfully helped manage a ​content creation agency in providing innovative visuals ​to more and more businesses in beauty niche. I worked with other ​content managers and reviewed their work on a daily basis. 
Using my strategy and vision, the campaigns were able to achieve ​on average 100+ leads daily with 10k followers base in the first 2 ​months for each client.
Key Responsibilities: 
increased service users by 73% over 6 months through effective ​content strategy for Social Media platforms;
crafting insightful briefs and feedback which can help content ​creators to deliver the right work the first time round, collaborating ​with UGC creators;
Collaborations with influencers, publishing, community ​management, reaching engagement worldwide; and
Video/photo shootings, editing, scenario of filming, developing tone ​of voice and brand legend.
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