Tabl - Brand Identity
Anurag Rawat
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Posted Jan 8, 2025
Tabl's branding project highlights how thoughtful design and user-focused strategies can elevate an app in a competitive market. By combining sleek visuals with
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Client Overview
Tabl is a cutting-edge table booking and reservation app designed to streamline the nightlife experience. Focused on efficiency and user convenience, Tabl connects customers with premium venues, ensuring memorable nights out.
Project Scope
Brand Identity: Develop a vibrant, modern identity that resonates with Tabl's energetic audience.
UI/UX Design: Create a seamless, user-friendly app interface for smooth navigation.
Marketing Assets: Design promotional materials for social media, billboards, and other digital campaigns.
The Solution
Logo Design:
A sleek, dynamic mark that embodies movement and energy.
A combination of a bold symbol and clean typography for brand recognition.
Color Palette:
Vibrant purples and blacks to reflect nightlife allure and sophistication.
Accent tones to create visual hierarchy and enhance readability.
Typography:
Poppins font for a contemporary, approachable feel.
Clean and bold styles to ensure brand consistency across platforms.
App Design:
Simplified booking flows with intuitive navigation.
High-quality venue imagery for an immersive experience.
Interactive elements to engage users.
Marketing Strategy:
Social media visuals featuring dynamic event imagery.
Billboard designs with bold messaging like "Seamless nights, endless memories."
App-centric campaigns highlighting key features.
Key Visuals
App Screens: Showcase a sleek, minimal design with an intuitive layout.
Social Media Posts: Energetic visuals targeting millennials and young professionals.
Billboard Campaigns: High-impact designs to grab attention in urban areas.
