0 likes · 1 view · Jun 4, 2026
We collaborated with Plateo's teams as part of their repositioning effort. Plateo is a company that manages repairs, construction, and renovations for residents under guardianship or trusteeship. These clients, known as "protected adults," are often isolated and unable to express their own will, necessitating legal protection measures. The project supports a mission of providing access to dignified housing by coordinating the efforts of guardians, craftsmen, and on-site realities. The new brand identity for Plateo.fr is designed to facilitate its national expansion and achieve its development goals. The logotype features a geometric hexagon, symbolizing France, reimagined as a house pictogram. This graphic element aligns the brand with public institutions and communicates its commitment to French homes in a clear, accessible, and optimistic manner. This rebranding initiative aims to enhance Plateo’s impact and support its scaling objectives.