Insicon Website Redesign

Muhammad Hamza Zahid

Client: Insicon Role: Lead Web Developer & Designer Scope: UI/UX Design Ā· Corporate Website Development Ā· Visual Identity Refresh Tools: WordPress, Figma, Elementor
🧠 About the Project Insicon is a Swedish insurance software company delivering cutting-edge core solutions for the insurance industry. The client needed a modern website that could effectively communicate the technical power of their platform while appealing to enterprise-level decision-makers.
🚧 The Challenge Insicon operates in a complex and highly specialized industry, requiring a website that is both informative and visually refined. Key challenges included:
Communicating detailed software features in a clean and digestible layout
Designing a modern look that reflects simplicity and tech leadership
Structuring the site to support content across multiple insurance verticals
Ensuring performance across browsers and screen sizes, especially for corporate visitors
āœļø My Approach As the lead designer, I delivered a crisp and confident user experience that felt both technical and human:
Designed a structured layout with smooth navigation and strong hierarchy
Built key pages to clearly explain Insicon’s software modules and value proposition
Implemented custom icon and brand-consistent UI elements
Used a muted color palette with bold accent points to guide attention
Optimized layouts for mobile, tablet, and desktop, with clean breakpoints and fast load times
āœ… Results The new website presented Insicon as a credible, innovative, and enterprise-ready software provider. With clearer messaging and improved usability, the site is now better positioned to support lead generation and strengthen brand presence in the European insurtech market.
šŸ“¢ Case Study View Full Case Study
🌐 Live Website Visit insicon.se
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Posted Jul 16, 2025

Designed and developed a modern website for Insicon, enhancing UI/UX, brand presence and lead generation.

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