Video for neuroscientific research paper on Stereotypes

The Consortium for Interacting Minds at Dartmouth brings together neuroscience, psychology, and sociology labs to explore how human interactions shape the brain.

My mission was to turn a dense research paper into a short, clear, and accessible video for both academic communities and the general public.

How to Overcome Stereotypes? presents the work of Saskia B. J. Koch and Arjen Stolk in developmental psychology: their research shows that our ability to moderate stereotypical biases is deeply influenced by social experiences early in life.

To embody stereotypes visually, I anchored a visual metaphor as the narrative thread: the pixel, a minimal and transformable figure, moves through the video from bias to deconstruction. It makes an abstract process tangible, ensuring visual continuity throughout the video.

To convey the diversity of social experiences, I designed a generative system of characters built on variables, such as shape, color, texture, and scale. This approach enabled thousands of combinations, reflecting a rich and nuanced range of participants across all ages, while maintaining a clear and minimalist visual language.

By making this research clear and visual, the Consortium for Interacting Minds expanded the reach of its work across conferences, academic events, and digital platforms.

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