Developed a complete holiday and seasonal e-commerce visual system for VELUNE, a premium skincare concept, covering two seasonal product launches and two curated skincare bundles.
The project was designed to create a cohesive PDP image library that combines clean product presentation, benefit communication, ingredient storytelling, realistic use-case imagery, and elevated holiday gifting visuals.
The Work
21 e-commerce and PDP visuals
2 seasonal product launches: Winter Veil and Midnight Melt
2 bundle systems: Winter Recovery Duo and Holiday Skin Ritual Set
Clean hero packshots and secondary product imagery
Benefit and ingredient-focused visuals
Lifestyle and skincare use-case imagery
Bundle education, routine storytelling, and holiday gifting presentations
Consistent warm ivory, blush, berry, burgundy, and soft neutral visual system
Approach
Combined AI-assisted product and beauty visualization with Adobe Photoshop refinement and graphic design, with a strong focus on product consistency, realistic textures, packaging accuracy, and cohesive art direction.
Each product was developed as part of a structured PDP system rather than as a standalone image. Clean packshots established the product identity, while benefit, ingredient, use-case, and bundle visuals expanded the story across the full e-commerce experience.
For the holiday assets, the visual language evolved into a richer burgundy gifting environment while maintaining the same typography, packaging, product proportions, and premium skincare aesthetic.
Outcome
A cohesive, production-ready 21-image e-commerce library built for a seasonal skincare launch, designed to support PDPs, product listings, bundle merchandising, holiday gifting, and future campaign extensions.
The final system keeps product education, beauty storytelling, and seasonal presentation visually consistent across individual products and multi-product sets.
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Posted Sep 29, 2026
Holiday skincare e-commerce visual system with 21 PDP assets, product imagery, bundle storytelling and seasonal gifting creatives.