SG Tourism Board | Illustration + Merch & Print Design
Singapore Tourism Board 'Zi Char' PR Kit
'Zi Char' is a Singaporean dining term used to describe a variety of food stalls offering local dishes. The Singapore Tourism Board aims to introduce this concept in the Philippines through an innovative PR Merchandise Kit. The overall design approach makes use of simplified visual elements found in Singaporean food.
Art Direction, Illustration, Print & Merch Design
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Posted Jan 25, 2024
Merch Kit Design for Singapore Tourism Board to introduce the 'Zi Char' dining concept in the Philippines.
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