Overview

Context: I was asked to create a new yoga studio's website. They provided me with some branding guidelines which included really beautiful logos and graphics, as well as some directions for messaging.

Notable features:

Eye-catching and effective design: The design showcases the fantastic graphics provided, while also being as simple for potential customers as possible.

SEO Optimised: The SEO is boosted by having a high website speed, using best coding practices, and adhering to modern accessibility guidelines.

On-brand consistent messaging: The client provided most of the content, but with their permission and feedback I added some "open, fun and punny" subtitles as per their brand messaging guidelines, to create a consistent user experience. Eg; "Unlock Your Purrtential", "Looking paw-ward to meeting you!", "All Yogis Welcomed With Open Paws"

Technical jargon translation service: The client didn't want to know anything about creating and hosting a website, and they never needed to - they simply provided the content they wished to display, and (with some feedback on design and layout) I translated it into a functional hosted website.

www.fatcatyoga.co.uk