Melda Moda is all about creating a Rest Revolution, by looking fabulous and bold while you take your much needed rest. The brand prides on being open for all to wear and appreciate, while at the some time it’s proud of wanting Black women to feel just like how its' founder felt driving down the street while looking at billboards in Ghana: seen. As the founder says it: "The brand was made for me by someone who looks like me." Taking into account this rich culture history, it was important to convey this message in a clear, modern and luxurious way.