Here we have a sales funnel that was created for a Success Coach who works specifically with performing artists. This client has a powerful and energetic brand voice which was important to nail. She provided clear directions on the way she wanted the emails formatted (all caps, paragraph structure, etc.). This particular project followed another funnel (that I also wrote for her) and was intended to be a fun "choose your own adventure" sequence. Each option would put the subscriber into a new funnel and lead them to working with her 1 on 1. I also wrote 2 social media posts to create additional engagement.