Trading Landing Page in Figma and HTML/SCSS - TradeWithD

TradeWithD is a modern trading education and community brand that focuses on building trust, consistency, and real value for traders. Their vision is to stand out from hype-driven trading platforms by offering clarity, education, and verified results.

The client needed a high-converting landing page that communicates transparency and professionalism while improving sign-up conversions.

The main goals were:

Create a modern, credible design that builds trust.

Showcase real community stats and transparent results.

Ensure top performance and SEO optimization.

Maintain consistency across visuals and brand identity.

UX/UI Designer & Front-End Developer I handled the full design-to-development process - from initial research and wireframes to front-end implementation and optimization.

Wireframing: Started with low-fidelity wireframes to define structure, flow, and hierarchy for clear user navigation and conversion focus. UX & UI Design (Figma): Designed a clean, trustworthy interface in Figma — emphasizing real data, consistent typography, and modern trading visuals aligned with the brand identity. Front-End Development: Translated the Figma design into pixel-perfect HTML, SCSS, and JavaScript. Ensured full responsiveness across all devices and browsers. Micro-Animations & Interactions: Added subtle animations and hover effects to enhance user engagement without compromising speed or usability. Performance & Testing: Optimized with Google PageSpeed and GTmetrix — achieving 100/100 and A-grade performance scores. Conducted cross-browser and device testing to ensure consistency. Cloudflare & Deployment: Configured Cloudflare CDN for speed and security, then deployed the final build to IONOS hosting for stable performance and uptime.

Landing/Funnel Page Creation The biggest challenge was balancing visual appeal with credibility. Trading brands often rely on flashy graphics, but the goal here was to communicate trust and real results, not hype. Through careful UX flow, educational content placement, and design tone, the final result achieved both engagement and authenticity.

Every project I create starts with a blank canvas. I don’t use pre-made templates or generic UI kits. Each layout, interaction, and line of code is built from scratch based on the client’s goals, brand identity, and target audience. This approach ensures the final product is unique, scalable, and perfectly aligned with the client’s business vision.

I translate client briefs into fully custom digital experiences, starting from research and wireframes to UX/UI design and front-end development. By understanding the client’s objectives deeply, I craft every component with purpose — combining clarity, performance, and visual trust to deliver real business impact.

100/100 Google PageSpeed score

A-grade GTmetrix performance

Increased user engagement and sign-up rate

Improved credibility and SEO visibility

Fast, responsive, and reliable website experience

This project was a great opportunity to design and build a product that helps a trading community grow with trust, clarity, and performance. A design that sells trust, not dreams.