Steq needed a landing page that could do one job really well: to turn skeptical visitors into downloaders. The page speaks directly to people who've been blocked from global payments before and shows them there's finally a way around it.
Goals
Convert visitors who've faced payment rejections into app downloads
Clearly communicate the product's value without overwhelming anyone
Build enough trust above the fold that users keep scrolling
Make the path from "interested" to "downloading" as short as possible
Challenges
Communicating a financial product to users who may already have distrust
Structuring the page so it answers doubts before users even think to ask
Balancing visuals to make people comfortable enough to download
Solution / Outcomes
A headline that speaks directly to the pain point. "declined payments," before pitching the solution
Social proof with 50,000+ downloads placed strategically to build credibility mid-scroll
An FAQ section that handles objections (safety, eligibility, compatibility) so hesitation doesn't kill conversions
A CTA structure that keeps the download action visible and low-pressure throughout the page
Product:
Like this project
Posted Feb 22, 2026
Landing page for a fintech app, designed to convert users blocked by local banks into confident downloads, with trust-led copy and clear CTAs.